new Delhi. Alto, the most popular model of the country’s largest carmaker, Maruti Suzuki India (MSI), has completed two decades. In these 20 years, the company has sold more than 4 million units of Alto. The company gave this information on Tuesday.
Alto has 40 lakh Indians in 20 years
MSI said in a statement that Alto has completed 20 years. This model is with 4 million Indian families. The company said that there have been many changes in this model during the last two decades. Alto has been ‘upgraded’ according to customer needs.
Best-selling car for 16 years
Maruti executive director (marketing and sales) Shashank Srivastava said that Alto has changed the way India operates during the last two decades. The Alto has been the best-selling car for the last 16 years. This model is still winning the hearts of Indians.
Alto’s appeal increased with every change
Srivastava said that the attraction of this model has increased after every change. He said that it is also a favorite model of first time car buyers. He told that this was his first car for 76 percent of Alto buyers in the financial year 2019-20. This figure has increased to 84 percent in the current year.
Maruti introduced it in the year 2000
It is worth mentioning that MSI introduced Alto in the year 2000. Alto had a sales figure of 1 million in 2008. In the year 2012 it crossed the sales figure of 20 lakhs and in the year 2016, 30 lakhs.